Cuenca car hire

Driver's age: 25-65

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Cheap car hire in Cuenca

Medium car
Medium
Luxury car
Luxury
Commercial car
Commercial
Pickup truck car
Pickup truck
Booking Insights

KAYAK’s insights & trends for Cuenca car hire

Check out the latest trends and booking tips to hire a car in Cuenca with confidence.

How far in advance should you book car hire in Cuenca?

You should book your car hire in Cuenca around 37 days before your trip in order to get a below-average price.

What is the cheapest car hire company in Cuenca?

In the past 72 hours, the cheapest hire cars were found at Europcar (R15,74/day), Fox (R16,66/day), and Avis (R17,30/day). The cheapest car hire price was found at Europcar Av Espana 5 64 Y Barcelona (1,8 km from city centre).

What is the most popular car to hire in Cuenca?

Hires in the Small category (Kia Rio or similar) are the most popular option in Cuenca, costing R1 096/day on average. Some users have found deals as low as R372/day.

What is the cheapest month to hire a car in Cuenca?

The cheapest month to hire a car in Cuenca is September at an average cost of R390/day. February is the most expensive month to hire a car in Cuenca when prices are R601/day on average, which tends to be 1 903% above the yearly average hire price for Cuenca.

Which car hire company in Cuenca has the most locations?

Avis operates 2 locations in Cuenca, more than any other car hire company.

Cuenca car hire price comparison by vehicle type

Find the right car hire in Cuenca by comparing prices across vehicle types.

Small cars

R330 - R395

All Car Types

R896 - R1 099

How much does it cost to hire a small car in Cuenca?

How much does it cost to hire a medium car in Cuenca?

How much does it cost to hire an SUV in Cuenca?

How much does it cost to hire a van in Cuenca?

How much does it cost to hire a pickup truck in Cuenca?

How much does it cost to hire a luxury car in Cuenca?

Small car hire in Cuenca typically costs around R364 per day. The best time to book is September, when prices average R330 per day, which is about 10% less than the yearly average. Small cars are usually 64% cheaper than the average car hire in Cuenca, making them ideal for budget-conscious travellers.

Medium car hire in Cuenca typically costs around R558 per day. The best time to book is October, when prices average R487 per day, which is about 13% less than the yearly average. Medium cars are usually 44% cheaper than the average car hire in Cuenca, offering a good balance of space and value.

SUV hire in Cuenca typically costs around R1 131 per day. The best time to book is February, when prices average R1 009 per day, which is about 11% less than the yearly average. SUVs are typically 13% more expensive than the average car hire in Cuenca but provide extra space and capability for groups or road trips.

Van hire in Cuenca typically costs around R1 715 per day. The best time to book is March, when prices average R1 380 per day, which is about 20% less than the yearly average. Vans are typically 43% more expensive than the average car hire in Cuenca but are the best choice for families or groups needing maximum passenger capacity.

Pickup truck hire in Cuenca typically costs around R1 270 per day. The best time to book is January, when prices average R1 039 per day, which is about 19% less than the yearly average. Pickup trucks are typically 23% more expensive than the average car hire in Cuenca but are ideal for hauling gear or outdoor adventures.

Luxury car hire in Cuenca typically costs around R1 491 per day. The best time to book is March, when prices average R1 201 per day, which is about 20% less than the yearly average. Luxury cars are typically 34% more expensive than the average car hire in Cuenca but deliver premium comfort and style for special occasions.

Good to know

Most popular car type

Small

Cuenca car hire experiences: the best tips from KAYAK users

Insights shared by verified travellers who hired a car in Cuenca 
Juan FranciscoFeb 2025
look very closeing the fine print. sometimes this "deals" are just hidden prices to trick customer into paying high insurance costs
PaulJul 2024
Consider the final price will increase significant with the mandatory insurance they make you get. Which by the way is more than the advertised
Verified travelerDec 2023
Find parking garage near a hotel if staying in the center

KAYAK’s top tips for hiring a car in Cuenca

  • For anyone looking to travel to the southern Ecuadorian city of Cuenca, a car rental is arguably one of the best assets you will have. Getting car rentals in Cuenca can go a long way in ensuring that you have an easy time navigating the city and visiting some of the top attractions in the area, such as the Pumapungo Museum, Calderon Park and the famous Cuenca Canopy. With your car rental, you won’t incur expensive taxi fares any time you need to go somewhere, and you will also not have to deal with the inconvenience and limitations of using public transport. If that isn’t enough, you can conveniently visit neighboring cities such as Canar and Azuay.
  • When flying into Cuenca, you will most likely land at Aeropuerto Mariscal La Mar (CUE), the main airport serving Cuenca and the surrounding cities. While at the airport, you can pick up your Cuenca car rental instead of taking a taxi or airport shuttle to the city center. This airport is served by close to ten rental agencies. This provides you with a range of options to choose from, thus improving the chances of getting the rental car you’re looking for. Each agency has a dedicated desk in the Arrivals Hall where you can inquire about the availability of rentals and proceed to reserve a rental car that will serve you best. Once you’ve signed the agreement, the staff will lead you to the parking lot, where you can pick up your rental and drive off.
  • When driving your car rentals in Cuenca, beware of the pedestrians and motorcyclists who share the road with other motorists. Most have little to no regard for traffic rules, and it would be in your best interests to let them be while on the road instead of hassling for the same stretch of tarmac.
  • Traffic is only a problem in Cuenca during rush hours. This is usually around 7 am to 9 am and 4 pm to 6 pm. For your sake, you should try and leave early to beat the rush hour traffic, or you could easily end up spending an extra hour on the road due to traffic.
  • Small hire cars in Cuenca are around 46% cheaper than other car types, on average

FAQs about hiring a car in Cuenca

  • How can I find car hires near me in Cuenca?

    Take a look at our extensive car hire location map to find the best car hire deals near you.

  • How much does a Small car hire cost in Cuenca?

    A Small car hire in Cuenca costs R381 per day, on average.

  • How much does a Large car hire cost in Cuenca?

    A Large car hire in Cuenca costs R952 per day, on average.

  • How much does a Medium car hire cost in Cuenca?

    A Medium car hire in Cuenca costs R703 per day, on average.

  • What type of car is recommended for driving in Cuenca?

    Depending on the places you plan to visit while in Cuenca, there are a few cars worth considering. If you plan on going for long drives past the rural areas of the city and its surrounding, an SUV is arguably the best option since they allow you to drive comfortably over long distances. An SUV will also be able to handle the rough terrain found on certain routes and has a large capacity for passengers and luggage, making it ideal for family trips.

  • What’s the speed limit in Cuenca?

    The city has different speed limits applied to different roads depending on how frequently the roads are used and which speeds are deemed safe for drivers, pedestrians and other road users. For instance, when driving your car rentals on Cuenca city roads, you are required to maintain a maximumof 50 km/h (31 mph). However, if you’re driving on suburban roads and highways, you can drive to speeds as high as 110 km/h (68 mph). Please note that in areas where the speed limit has been posted on signs, that limit takes precedence over any other speed limit.

  • Where are the best places to park in Cuenca?

    Parking your car rentals in Cuenca is anything but a walk in the park. Finding a parking spot in the city center can be a real pain since parking spaces are limited. Keep an eye out for parking attendants in blue jackets who will guide you on where to park and give you a ticket. Consider using parking garages instead of street parking, as they are more secure when parking overnight. 

Cuenca car rental reviews and directory

 
All ratings and reviews are collected from KAYAK users with a verified car hire booking. Learn how KAYAK collects reviews.

Budget

5,2

Fair

Cleanliness

5.2

Comfort

5.2

Pick-up/Drop-off

5.2

Value for money

4.8

One location in Cuenca

Show locations

Locations in Cuenca

Av Espana 10-85 Entre Sevilla

+593 2 382 2340

Monday06:30 - 20:30
Tuesday06:30 - 20:30
Wednesday06:30 - 20:30
Thursday06:30 - 20:30
Friday06:30 - 20:30
Saturday17:00 - 20:3007:00 - 11:30
Sunday18:00 - 20:3007:30 - 12:00

Filters

No reviews available

Europcar

4,1

Cleanliness

5.3

Comfort

4.6

Pick-up/Drop-off

4.0

Value for money

4.1

2 locations in Cuenca

Show locations

Locations in Cuenca

Aeropuerto Mariscal La Mar

+593 7 286 5748

Opening times not available

Av Espana 5 64 Y Barcelona

+593 7 286 0780

Opening times not available

Filters

Reviews

8,0 Very Good

Anonymous, Nov 2025

Intermediate

KAYAK
Do not buy an international insurance. Europcar in Ecuador will make you buy their insurance even if you use another insurance. Save the money and buy their insurance when you pick up the car.

2,0 Poor

Anonymous, Dec 2023

Intermediate

KAYAK
Extra costs made the total much higher than the quote from kayak. Plus very high extra km charges made the total ridiculous for a 2 day rental

1 out of 2

Fox

Cleanliness

3.0

Comfort

3.0

Pick-up/Drop-off

3.5

Value for money

2.0

One location in Cuenca

Show locations

Locations in Cuenca

Goldcar, Aeropuerto Mariscal La Mar

Opening times not available

Filters

Reviews

2,0 Poor

Anonymous, Aug 2025

Intermediate

KAYAK
be honest on the costing! they tried to charge me over US$500 for insurance plus the rental for $210, that is crazy and not honest up front.

6,0 Okay

Paul, Jul 2024

Full-size SUV

KAYAK
Car was ok, not what I expected for what I paid

1 out of 1

Sixt

3,0

Poor

Cleanliness

3.0

Comfort

3.0

Pick-up/Drop-off

3.0

Value for money

2.5

One location in Cuenca

Show locations

Locations in Cuenca

Av. España y Elia Liut

+593 99 206 5887

Monday07:00 - 11:30
Tuesday07:00 - 11:30
Wednesday07:00 - 11:30
Thursday07:00 - 11:30
Friday07:00 - 11:30
Saturday07:00 - 11:30
Sunday07:00 - 11:30

Filters

No reviews available

Goldcar Rental SP

3,5

Poor

Cleanliness

5.5

Comfort

4.5

Pick-up/Drop-off

3.5

Value for money

3.0

One location in Cuenca

Show locations

Locations in Cuenca

Aeropuerto Mariscal La Mar, PB (Next to Information/Información)

+593 7 286 5748

Opening times not available

Filters

No reviews available

keddy by Europcar

2,0

Poor

Cleanliness

4.0

Comfort

4.0

Pick-up/Drop-off

2.0

Value for money

2.0

2 locations in Cuenca

Show locations

Locations in Cuenca

Av. Espana 5-64 Y Barcelona

+593 7 286 0780

Monday06:30 - 20:30
Tuesday06:30 - 20:30
Wednesday06:30 - 20:30
Thursday06:30 - 20:30
Friday06:30 - 20:30
Saturday07:00 - 11:30
Sunday08:00 - 20:00

Cuenca Airport - Aeropuerto Mariscal La Mar

+593 7 286 5748

Monday06:30 - 20:30
Tuesday06:30 - 20:30
Wednesday06:30 - 20:30
Thursday06:30 - 20:30
Friday06:30 - 20:30
Saturday07:00 - 11:30
Sunday07:00 - 11:30

Filters

No reviews available

Avis

No score available yet

2 locations in Cuenca

Locations in Cuenca

Av Espana 10-85 Entre Sevilla

+593 2 382 2340

Monday06:30 - 20:30
Tuesday06:30 - 20:30
Wednesday06:30 - 20:30
Thursday06:30 - 20:30
Friday06:30 - 20:30
Saturday07:00 - 11:30
Sunday07:30 - 12:00

Av Espana 10-87

+593 7 286 3902

Monday07:00 - 11:30
Tuesday07:00 - 11:30
Wednesday07:00 - 11:30
Thursday07:00 - 11:30
Friday07:00 - 11:30
Saturday08:00 - 20:00

Filters

No reviews available

Localiza

No score available yet

2 locations in Cuenca

Locations in Cuenca

Cuenca City Office

Opening times not available

Mariscal La Mar, Av, España

+593 2 600 0333

Monday06:30 - 20:30
Tuesday06:30 - 20:30
Wednesday06:30 - 20:30
Thursday06:30 - 20:30
Friday06:30 - 20:30
Saturday08:00 - 20:0016:30 - 20:00
Sunday08:00 - 20:0016:30 - 20:00

Filters

No reviews available

Sunnycars

No score available yet

2 locations in Cuenca

Locations in Cuenca

Avenue Espana 5-64 Y Barcelona

Opening times not available

Mariscal la mar Airport

Opening times not available

Filters

No reviews available

Hertz

No score available yet

One location in Cuenca

Locations in Cuenca

Espana Av At Elia Liut Corner

+593 7 408 4632

Monday07:00 - 11:30
Tuesday07:00 - 11:30
Wednesday07:00 - 11:30
Thursday07:00 - 11:30
Friday07:00 - 11:30
Saturday08:00 - 20:00
Sunday10:00 - 20:00

Filters

No reviews available

Rhodium

No score available yet

One location in Cuenca

Locations in Cuenca

Cuenca Airport. On-Airport. Aeropuerto Mariscal La Mar

+593 7 286 5748

Monday00:00 - 23:59
Tuesday00:00 - 23:59
Wednesday00:00 - 23:59
Thursday00:00 - 23:59
Friday00:00 - 23:59
Saturday00:00 - 23:59
Sunday00:00 - 23:59

Filters

No reviews available

Shouqi

No score available yet

One location in Cuenca

Locations in Cuenca

Aeropuerto Mariscal La Mar

+86 10 6064 1387

Opening times not available

Filters

No reviews available

Thrifty

No score available yet

One location in Cuenca

Locations in Cuenca

Mariscal La Mar Airport

Opening times not available

Filters

No reviews available

32 travellers who hired a car in Cuenca gave the car agency they used an average rating of 3,9

Car hire locations in or near Cuenca

Cuenca car hire information

Pick-up locationCuenca
Car types
Hire locations18
Airport locations13